Royal Stag —
ODI World Cup Statewide.
A state-wide ODI World Cup campaign for Royal Stag — a branded mobile truck activation that covered all of Maharashtra with on-ground brand contact and screening.
- Date
- 15 Oct 2023
- Venue
- All of Maharashtra
- Scope
- Mobile rig · Tour mgmt · Crew
- Scale
- Statewide · multi-city
When Royal Stag chose to ride the ODI World Cup wave with an on-ground push, the brief was state-wide reach — not a single big-city event. The answer was a mobile activation truck wrapped to the chassis in Royal Stag colours, taking the brand directly into Tier-2 and Tier-3 Maharashtra.
We managed the truck build, the route plan, and the crew rotation. Each stop had a local promoter team briefed and ready before the truck rolled in. Engagement was light-touch and high-volume — the goal was visibility and brand contact at scale, not a deep activation at any one site.
Coordination across tour cities is the part that never shows in a brief and matters every day on the road. We carried it.
From the floor.
Photos from the build and the day — tap any image to view it full-screen.
More work
we built.
Bring us your
next launch.
Tell us the brief — store opening, exhibition stall, mall activation or roadshow. We'll come back with a concept, a budget and a timeline within 48 hours.
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